Prezi - Case Study Prosumers & Mash Ups

Prezis - Case Study 1: Prosumer & Mash Ups

4 x Homework due next week 1st lesson

1. Prepare

Read over the 'Would i lie to you' post

How can we connect/update this argument to One Direction & Syco/Xfactor?

2. Recap

Re-read over Part of the Party - what is participatory music culture?

How does it change the relationship with audiences, music, artists, labels & other institutions that make money from music (eg itunes, spotify, myspace etc)?

3. Opinion/Argue

Prepare your answer 300 words to your TRANSLATED EXAM question using the points from your PROSUMER & MASH UPS CASE STUDY using examples so far - you will teach your Mentor how to answer the question next lesson.

4. Terminology
Learn the terms - Translation, Localisation, Co-option

 

Prosumer presentations Conclusion: Apply your Case Study to the following questions

Visualisation & Fyve

http://mediateamnicole.wix.com/fyve#!aboutus/c2414

Prosumer Case Study: Prezi presentation

Production

Distribution & Marketing

Exchange – Push vs Pull 

Creating a relationship with audience

Prosumers

Music as a Soundscape 

Visualisation

Purity/Devaluing music

Apply these concepts to your work to structure your presentation.

Look over the following posts to help you

• Case Study: Music Soundscapes & Visualisation of Music

• Case Study: Danger Mouse The Grey Album & Mash Ups – how could EMI have profited?

• Connect of Die! Creating Relationship with audience
• Gaga & Promotion

 

Conclusion: How does your Prosumer Mash Up relate to the debates over Purity, Visualisation & Devaluing Music

How can Labels make money from the use of music as a soundscape

 

Connect or Die

Connect or Die: How to survive in a Music 2.0 world from The Espresso Group

Main slides